Ted Baker Au
Ted Baker

Au

WoodyFloralSweetMuskySpicyCitrus

Au by Ted Bakeris a Woody Floral Musk fragrance for men. Au was launched in 2017. Top notes are Cloves and Bergamot; middle notes are Cedar, Gardenia and Jasmine; base notes are Vanilla and Musk.

Notes

Heart notes
15 minutes – 2 hours
Base notes
2+ hours, dry-down

Fragrance profile

Estimated from note profile
Longevity2–4 hrs
Sillage (projection)Strong

When to wear Au

Best seasons
🌸Spring☀️Summer🍂Autumn❄️Winter
Best occasions
Daily wearDate nightEveningSport / outdoorFormal

ScentCast scores every fragrance against live weather, your occasion, and your taste — so it tells you the exact days Au is the right pick.

Fragrances similar to Au

Share the most signature heart and base notes with Au.

Other fragrances from Ted Baker

See the full Ted Baker collection →

Common questions about Au

What does Ted Baker Au smell like?+

Ted Baker Au is a woody, floral, and sweet fragrance. the heart settles on cedar, gardenia, and jasmine. the dry-down rests on vanilla and musk.

How long does Ted Baker Au last on skin?+

Ted Baker Au is estimated to last 2–4 hrs on skin (a 2/5 longevity score). This is derived from the base-note composition — heavier base families like oriental, woody, and leather extend wear, while citrus-led blends tend to fade faster.

How strong is the projection of Ted Baker Au?+

Ted Baker Au projects at a strong level (4/5 sillage). Expect it to fill a room and announce itself before you arrive.

When should I wear Ted Baker Au?+

Ted Baker Au is best worn during spring, summer, autumn, and winter. The note profile makes it well suited to daily wear, date night, evening, sport / outdoor, and formal. ScentCast pairs it with live weather and your calendar so you only reach for it on the right days.

Do I need to reapply Ted Baker Au during the day?+

Based on the note structure, expect to re-spray every 2-3 hours for sustained presence. Heat and humidity will shorten longevity; cooler weather and moisturised skin will extend it.

Is Ted Baker Au worth adding to a fragrance collection?+

Ted Baker Au fits collectors looking for woody, floral, and sweet signature. ScentCast members can add Ted Baker Au to their collection and the app will surface it on the days the weather, occasion, and personal taste align — turning a single bottle into an informed rotation pick rather than a guess.

Now live on iOS & Android

Add Au to your ScentCast collection

ScentCast learns your collection and picks the right scent for the weather, the occasion, and your mood — automatically. Start with a 1-week free trial.

Free to download. Premium is $3.99/wk or $39.99/yr (7-day free trial on annual).