Jo Malone London Blackberry Bay
Jo Malone London

Blackberry Bay

SpicySweetAromaticWoodyFloral

Blackberry & Bay by Jo Malone Londonis a Floral Fruity fragrance for women. Blackberry & Bay was launched in 2012. The nose behind this fragrance is Fabrice Pellegrin.

Notes

Top notes
First 0–15 minutes
Heart notes
15 minutes – 2 hours
Base notes
2+ hours, dry-down

Fragrance profile

Estimated from note profile
Longevity6–8 hrs
Sillage (projection)Strong

When to wear Blackberry Bay

Best seasons
🌸Spring🍂Autumn❄️Winter
Best occasions
Daily wearDate nightEveningFormal

ScentCast scores every fragrance against live weather, your occasion, and your taste — so it tells you the exact days Blackberry Bay is the right pick.

Fragrances similar to Blackberry Bay

Share the most signature heart and base notes with Blackberry Bay.

Other fragrances from Jo Malone London

See the full Jo Malone London collection →

Common questions about Blackberry Bay

What does Jo Malone London Blackberry Bay smell like?+

Jo Malone London Blackberry Bay is a spicy, sweet, and aromatic fragrance. The opening is camphor and fresh spicy. the heart settles on citrus, fruity, and aromatic. the dry-down rests on sweet and woody.

How long does Jo Malone London Blackberry Bay last on skin?+

Jo Malone London Blackberry Bay is estimated to last 6–8 hrs on skin (a 4/5 longevity score). This is derived from the base-note composition — heavier base families like oriental, woody, and leather extend wear, while citrus-led blends tend to fade faster.

How strong is the projection of Jo Malone London Blackberry Bay?+

Jo Malone London Blackberry Bay projects at a strong level (4/5 sillage). Expect it to fill a room and announce itself before you arrive.

When should I wear Jo Malone London Blackberry Bay?+

Jo Malone London Blackberry Bay is best worn during spring, autumn, and winter. The note profile makes it well suited to daily wear, date night, evening, and formal. ScentCast pairs it with live weather and your calendar so you only reach for it on the right days.

Do I need to reapply Jo Malone London Blackberry Bay during the day?+

Based on the note structure, a single morning application usually carries through the full day. Heat and humidity will shorten longevity; cooler weather and moisturised skin will extend it.

Is Jo Malone London Blackberry Bay worth adding to a fragrance collection?+

Jo Malone London Blackberry Bay fits collectors looking for spicy, sweet, and aromatic signature. ScentCast members can add Jo Malone London Blackberry Bay to their collection and the app will surface it on the days the weather, occasion, and personal taste align — turning a single bottle into an informed rotation pick rather than a guess.

Now live on iOS & Android

Add Blackberry Bay to your ScentCast collection

ScentCast learns your collection and picks the right scent for the weather, the occasion, and your mood — automatically. Start with a 1-week free trial.

Free to download. Premium is $3.99/wk or $39.99/yr (7-day free trial on annual).